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FOR LEGENDS, NOT RULES
Pappy Van Winkle Bourbon Advertising
Student Project
Collaborators: Brooke
When people see a bottle of Pappy Van Winkle bourbon, they might just think of an old man, but his character is far more compelling.
This campaign aims to reveal that Pappy is not merely an elderly figure; he embodies the spirit of a legend who crafted bourbon for rule-breakers.
You've reached the end of this project,
but check out my other work below :)
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